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How to start an experience mapping project
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How to start an experience mapping project
by James Kalbach
How to start an experience mapping project
Initiate: Starting a Mapping Project
Start a New Project
Determine the Level of Formality
Convince Decision Makers
Decide on a Direction
Identify the Organization’s Strategy and Objectives
Determine Which Experiences to Map
Create Personas
Select Diagram Type
Define the Effort
Estimate Duration
Assess Resources
Estimate Costs
Write a Proposal
Summary
Further Reading
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Initiate: Starting a Mapping Project
How to start an experience mapping project
James Kalbach
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