Home Page Icon
Home Page
Table of Contents for
The Leadership Book
Close
The Leadership Book
by Mark Anderson
The Leadership Book, 2nd Edition
Title Page
Contents
Dedication
About the author
Acknowledgements
Introduction to the second edition: what’s new?
Introduction to the first edition
The Leadership7
Part 1 Your leadership self
First days in the job
Demeanour: setting the tone
Leadership principles
Trusting your instincts
Focusing on what matters
Managing meetings
Time management
You and your boss
Part 2 Vision and strategy: the leadership mantra
Setting and selling a vision
Leading strategy
Leadership priorities
Part 3 Your leadership team
Forming your leadership team
Leading your leadership team
121s
Your team is more skilled than you
Part 4 Leading change
The change imperative
Managing change
Resistance to change
Credibility from repetition
Part 5 Leading your team: performance excellence
Process: making the right things happen at the right time
Team meetings
People performance management
Interpersonal conflict
The difficult interview
Objectives and incentives
Part 6 Leading internationally
International leadership culture
International strategy
International prioritisation
Team members in other countries
Part 7 Leading efficiency: reducing cost
Understanding cost
Managing costs
Supplier strategies
Part 8 Sales: customers leading you
The importance of the customer
The customer journey 1: customer experience
The customer journey 2: technology journey
Sell! Sell! Sell!
Part 9 Marketing: leading the market
Marketing is everyone
Branding and organisational identity
Communications: getting the message over
Part 10 Leading digital innovation
Digital transformations
Leading digital product development
Digital skills revolution
Part 11 Learning: leadership development
The knowledge premium
Awaydays
Seeking feedback
Index
Imprint
Search in book...
Toggle Font Controls
Playlists
Add To
Create new playlist
Name your new playlist
Playlist description (optional)
Cancel
Create playlist
Sign In
Email address
Password
Forgot Password?
Create account
Login
or
Continue with Facebook
Continue with Google
Sign Up
Full Name
Email address
Confirm Email Address
Password
Login
Create account
or
Continue with Facebook
Continue with Google
Next
Next Chapter
Title Page
Add Highlight
No Comment
..................Content has been hidden....................
You can't read the all page of ebook, please click
here
login for view all page.
Day Mode
Cloud Mode
Night Mode
Reset