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Breakout Strategies for Emerging Markets: Business and Marketing Tactics for Achieving Growth
Author Reshma Shah , Mona Sinha , Jagdish N. Sheth
How big is your emerging market opportunity? Potential annual consumption will hit $30 trillion by 2025, with $10 trillion in India and China alone. Emerging economies are transforming markets worldwide–attracting multinationals, strengthening domestic firms, and l....
Release Date 2016/06 -
Give Your Business a Heart (Collection)
Author David B. Wolfe , Rajendra S. Sisodia , Jagdish N. Sheth , Dev Patnaik
Wired to Care: How Companies Prosper When They Create Widespread Empathy, first edition, explains how companies can challenge themselves to meet their customers more than halfway. The author's original approach walks helps readers shift their thinking and their com....
Release Date 2014/02 -
Firms of Endearment: How World-Class Companies Profit from Passion and Purpose, Second Edition
Author David B. Wolfe , Jagdish N. Sheth , Rajendra S. Sisodia
Today’s best companies get it. From retail to finance and industries in between, the organizations who recognize that doing good is good business are becoming the ultimate value creators. They’re changing their culture and generating every form of value that matters....
Release Date 2014/02 -
Firms of Endearment: How World-Class Companies Profit from Passion and Purpose
Author David B. Wolfe , Rajendra S. Sisodia , Jagdish N. Sheth
Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all the....
Release Date 2007/01