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Customer Relationship Management: The Bottom Line to Optimizing Your ROI
Author Dr. Natalie L. Petouhoff , Dr. Jon Anton
For undergraduate/graduate-level courses in Quantitative Measurement and Consumer Behavior.Cutting-edge in perspective, this text presents innovative proven methods for determining whether a Customer Relationship Management (CRM) strategy for changing the way a comp....
Release Date 2001/12 -
Sams Teach Yourself Beginning Programming in 24 Hours, Second Edition
Author Greg Perry
Sams Teach Yourself Beginning Programming in 24 Hours, Second Edition explains the basics of programming in the successful 24-Hours format. The book begins with the absolute basics of programming: Why program? What tools to use? How does a program tell the computer ....
Release Date 2001/11 -
Author Brad Fox , Brian Peek , Jonathan Goodyear
Debugging ASP.NET focuses on the various tools, techniques, and best practices associated with debugging ASP.NET web applications under Microsoft's new .NET platform. Brief descriptions of the problems with debugging previous versions of ASP are covered, as well as....
Release Date 2001/10 -
Learning the Unix Operating System, 5th Edition
Author Jerry Peek , Grace Todino , John Strang
If you are new to Unix, this concise book will tell you just what you need to get started and no more. Unix was one of the first operating systems written in C, a high-level programming language, and its natural portability and low price made it a popular choice....
Release Date 2001/10 -
The Complete Idiot's Guide to Human Resource Management
Author Arthur Pell
You're no idiot, of course. You know that your employees are essential to your company's success. But when it comes to training, motivating, hiring, and firing them, you feel like a few of the many hats you wear don't fit as well as they should. Don't out source....
Release Date 2001/07 -
Mechanical Engineering Systems
Author William Bolton , Peter Edwards , Richard Gentle
The authors of Mechanical Engineering Systems have taken a highly practical approach within this book, bringing the subject to life through a lively text supported by numerous activities and case studies. Little prior knowledge of mathematics is assumed and so key n....
Release Date 2001/05 -
Developing Bioinformatics Computer Skills
Author Cynthia Gibas , Per Jambeck
Bioinformatics--the application of computational and analytical methods to biological problems--is a rapidly evolving scientific discipline. Genome sequencing projects are producing vast amounts of biological data for many different organisms, and, increasingly, st....
Release Date 2001/04 -
Author Ed Wright , Peter Scott
"This book was a joy to read. It covered all sorts of techniques for debugging, including 'defensive' paradigms that will eliminate bugs in the first place. As coach of the USA Programming Team, I find the most difficult thing to teach is debugging. This is the fi....
Release Date 2001/03 -
Code: The Hidden Language of Computer Hardware and Software
Author Charles Petzold
What do flashlights, the British invasion, black cats, and seesaws have to do with computers? In CODE, they show us the ingenious ways we manipulate language and invent new means of communicating with each other. And through CODE, we see how this ingenuity and our v....
Release Date 2000/10 -
Author Venkata S.R. Krishna Chaganti , Paul J. Perrone , Jamie Jaworski
This book is a comprehensive guide to Java security issues. It assumes you are an experienced Java programmer, but have little experience with creating secure applications. This book covers formulating and enacting a network security policy to protect end-users, bui....
Release Date 2000/09 -
Author Cheryl Peppers , Alan Briskin
EMPLOYEES TODAY are actively searching for more meaning in the workplace, for work that resonates with their being. How does one dare yearn for something more, when so many workplaces seem aligned solely with financial survival and profit making? How do we get ....
Release Date 2000/08 -
The Six Sigma Way: How GE, Motorola, and Other Top Companies Are Honing Their Performance
Author Roland R. Cavanagh , Robert P. Neuman , Peter S. Pande
Six Sigma is a data-driven management system with near-perfect-performance objectives that has been employed to acclaim at leading corporations like General Electric. Its name is derived from the eye-catching statistical target of operating with no more than 3.4 def....
Release Date 2000/04 -
The Complete Idiot's Guide to Team Building
Author Arthur Pell
The Complete Idiot's Guide to Team-Building shows first-time managers and employees how to work together as a smooth, well-oiled machine. The book shows how to: -- Avoid and manage conflict. Inspire creativity. -- Coax employees to help team members who aren't per....
Release Date 1999/11 -
EIGRP Network Design Solutions
Author Ivan Pepelnjak
Ideal for professionals who are designing, implementing or troubleshooting enterprise, dial-up, or service provider networks with EIGRP.Learn from troubleshooting and design scenarios based on real-world experienceUse all protocol families supported by EIGRP: IP, IP....
Release Date 1999/10 -
Interconnections: Bridges, Routers, Switches and Internetworking Protocols, Second Edition
Author Radia Perlman
Radia Perlman's Interconnections is recognized as a leading text on networking theory and practice. It provides authoritative and comprehensive information on general networking concepts, routing algorithms and protocols, addressing, and the mechanics of bridges, r....
Release Date 1999/09 -
Sams Teach Yourself Visual Basic® 6 in 24 Hours
Author Sanjaya Hettihewa , Greg Perry
The niche of this book is that it not only focuses on the topic at hand but it also provides a battery of tools/skills that will take the user at a higher level and help him/her realize the skills “without waiting to read another book” on some other topic they need ....
Release Date 1999/04 -
The Manager's Pocket Guide to Leadership Skills
Author Jane Flaherty , Peter B. Stark
No matter how you arrived at your supervisory position, you need a specific set of skills to work successfully with your employees. Feeling positive about yourself, making effective decisions, and solving problems are still a part of your daily life, but added to th....
Release Date 1999/01 -
Information Architecture for the World Wide Web
Author Louis Rosenfeld , Peter Morville
Some web sites "work" and some don't. Good web site consultants know that you can't just jump in and start writing HTML, the same way you can't build a house by just pouring a foundation and putting up some walls. You need to know who will be using the site, and....
Release Date 1998/02 -
Project Leadership: From Theory to Practice
Author Michele Govekar , Todd Palmer , Jeffrey Trailer , Peg Thomas , Jeffrey K. Pinto
This provocative book combines theory and practice and is the first of its kind to develop a complete model of the project leader function in modern corporations. It addresses such diverse, but equally important, roles of project leader as visionary, strategic mana....
Release Date 1998/01 -
Learning the UNIX Operating System, Fourth Edition
Author Jerry Peek , John Strang , Grace Todino
If you are new to UNIX, this concise introduction will tell you just what you need to get started and no more. Why wade through a 600-page book when you can begin working productively in a matter of minutes? It's an ideal primer for Mac and PC users of the Interne....
Release Date 1997/12 -
Pattern-Oriented Software Architecture, Volume 1, A System of Patterns
Author Michael Stal , Peter Sommerlad , Hans Rohnert , Regine Meunier , Frank Buschmann
Pattern - Oriented Software Architecture A System of Patterns Frank Buschmann, Regine Meunier, Hans Rohnert, Peter Sommerlad, Michael Stal of Siemens AG, Germany Pattern-oriented software architecture is a new approach to software development. This book represents t....
Release Date 1996/08 -
Absolute Beginner’s Guide to C, 2nd Edition
Author Greg Perry
For beginning programmers, this updated edition answers all C programming questions. This bestseller talks to readers at their level, explaining every aspect of how to get started and learn the C language quickly. Readers also find out where to learn more about C. T....
Release Date 1994/04 -
X Windows System Administrator's Guide, Vol 8 (Definitive Guides to the X Window System)
Author Eric Pearce , Linda Mui
As X moves out of the hacker's domain and into the "real world," users can't be expected to master all the ins and outs of setting up and administering their own X software. That will increasingly become the domain of system administrators. Even for experienced sy....
Release Date 1992/10 -
Algebra and Trigonometry, 5th Edition
Author Marvin L. Bittinger , Judith A. Penna , Judith A. Beecher
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Release Date -0001/11