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Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit
Author Robert Rose , Joe Pulizzi
Killing your current marketing structure may be the only way to save it!Two of the world’s top marketing experts reveal the next level of breakthrough success—transforming your marketing strategy into a standalone profit center.What if everything we currently know ....
Release Date 2017/09 -
Supply Chain Excellence: A Handbook for Dramatic Improvement Using the SCOR Model
Author Robert Rosenbaum , Peter Bolstorff
To keep your sales, manufacturing, distribution, and inventory moving in perfect synchronization, you need a flawless, repeatable supply chain improvement approach that maximizes process efficiency, eliminates dysfunction, and aligns disparate organizations—globally....
Release Date 2011/12 -
Excel 2003 VBA Programmer's Reference
Author Robert Rosenberg , Rob Bovey , John Green , Stephen Bullen , Paul T. Kimmel
What is this book about?Excel 2003 VBA Programmer's Reference is an updated and expanded version of the two previous editions now with a reference section downloadable from the Web for easy perusal. The book is aimed at Excel users who want to gain more control ove....
Release Date 2004/07