p.215
Here are several pieces of copy with room for you to add in your work, i.e., relationships, the Moment Before, banter, L2LOs, tag, etc.
Round-up Barbecue Sauce
(Talent: Man at an outdoor grill, cooking.)
TALENT: PEOPLE ASK ME ALL THE TIME . . . HOW COME YOU’RE SUCH A GOOD COOK?
I TELL ‘EM IT’S THE SAUCE.
(He holds up a jar of Round-up.)
IT’S TRUE.
IF YOU WANT TO BE A GRILL MASTER, YOU NEED TO START WITH GOOD SAUCE.
(He opens the jar and pours some on the meat on the grill.)
ROUND-UP BARBECUE SAUCE.
NO QUESTION, YOU’LL BE THE BEST COOK IN TOWN.
Wipe Once Cleaner
(Talent: Woman, mid-forties, in kitchen, cleaning.)
TALENT: CLEANING ISN’T THE PROBLEM; HAVING TO RE-CLEAN EVERYTHING IS.
FIRST YOU USE A SPRAY THAT TAKES OFF THE GRIME . . . AND THEN YOU HAVE TO USE ANOTHER CLEANER TO GET RID OF THE STREAKS THE FIRST CLEANER LEFT BEHIND.
THAT’S WHY I USE WIPE ONCE CLEANER.
IT GETS RID OF ALL THE DIRT AND GRIME IN ONE STEP.
DON’T DOUBLE YOUR WORK LOAD . . . USE WIPE ONCE CLEANER.
p.216
Atlantas Television
(Talent: Salesman or saleswoman in a showroom.)
TALENT: ATLANTAS ARE THE BEST TELEVISIONS IN THE BUSINESS.
FROM 9 INCHES TO 60 INCHES, NOBODY GIVES YOU A BETTER PICTURE.
AND NOW THROUGH DECEMBER 25TH, WE WILL GIVE YOU 25% OFF EVERY ATLANTAS TELEVISION SET YOU BUY.
THAT’S RIGHT, 25% OFF EVERY SET.
Nicoteam
(Talent: Man or woman in office. Several team members work the phones in background as talent talks.)
TALENT: IF YOU’RE AN EX-SMOKER LIKE ME, YOU KNOW HOW HARD IT IS TO QUIT SMOKING.
ESPECIALLY IF YOU’RE DOING IT ALONE.
THAT’S WHAT MAKES NICOTEAM SO UNIQUE.
NICOTEAM IS MORE THAN JUST A PATCH.
NICOTEAM IS A GROUP OF VOLUNTEERS, EX-SMOKERS LIKE ME, AVAILABLE 24/7 TO HELP TALK YOU THROUGH YOUR CRAVINGS.
SO, IF YOU’RE READY TO QUIT SMOKING . . . PICK UP A PACK OF NICOTEAM PATCHES AT YOUR LOCAL PHARMACY AND PUT YOUR TEAM TO WORK.
NICOTEAM.
Vision Clear
(Talent: Man or woman in vision clear office.)
TALENT: WHEN EVERYTHING’S BLURRY, LIFE ISN’T MUCH FUN.
STOP IN AT VISION CLEAR AND WE’LL GIVE YOU AN EYE EXAM FOR FREE.
AND IF YOU NEED GLASSES . . . WELL, THAT’S WHAT WE DO.
DON’T WAIT TOO LONG . . . OFFER EXPIRES SOON.
p.217
Champion Raisin Bran Nutrition Bars
(Talent: Man or woman, mid-thirties. Fit, in good shape. Outdoors; camping setting in background.)
TALENT: IF YOU’RE A GET-UP-AND-GO PERSON, YOU WANT A BREAKFAST THAT MOVES WITH YOU.
CHAMPION RAISIN BRAN NUTRITION BARS ARE PACKED WITH ALL THE VITAMINS AND NUTRIENTS YOU’LL NEED TO KEEP YOU GOING ALL MORNING LONG.
AND THEY TASTE GOOD TOO.
CHAMPION RAISIN BRAN NUTRITION BARS.
Fab Four Daily Lottery
(Talent: Man or woman. Character, quirky.)
TALENT: HURRY! HURRY!
FOUR OF THESE NUMBERS COULD WIN YOU $1,500.00 IN TONIGHT’S FAB FOUR DAILY LOTTERY DRAWING.
COME ON! COME ON!!
DID YOU GET THEM?
YOU DID?
GOOD!
Leary’s Steak House
(Talent: Couple, early thirties, sitting in a restaurant.)
WOMAN: |
CAN WE AFFORD THIS? |
MAN: |
YES. |
WOMAN: |
DID YOU GET A RAISE? |
MAN: |
NO. |
WOMAN: |
A BONUS? |
MAN: |
NO. |
WOMAN: |
THEN WHAT ARE WE DOING HERE? |
MAN: |
IT’S OUR ANNIVERSARY. |
WOMAN: |
I KNOW, BUT IT LOOKS SO EXPENSIVE. |
MAN: |
NOTHING’S TOO GOOD FOR MY BABY. |
(The woman swoons.)
ANNOUNCER (VO): LEARY’S STEAK HOUSE SPECIAL. STEAK AND LOBSTER FOR ONLY $15.95.
p.218
Tower Bank Card
(Talent: Man, early thirties; woman, early twenties; having lunch.)
MAN: |
SO, HOW ARE YOU DOING? |
WOMAN: |
THINGS ARE GOOD. |
MAN: |
MOM AND DAD WERE CONCERNED . . . |
WOMAN: |
ABOUT WHAT? |
MAN: |
YOU KNOW. YOUNG WOMAN, BIG CITY, NEW JOB. THEY WERE AFRAID MONEY MIGHT BE A LITTLE TIGHT. |
WOMAN: |
I’M GOOD. |
(Waiter puts check on table. Man reaches for it.)
MAN: |
HERE, I’LL TAKE CARE OF THAT. |
WOMAN: |
NO WAY. I’VE GOT IT. |
(She places a tower bank card on the check. Man picks up the card and looks at it.)
MAN: |
TOWER BANK, HUH? I’M GOING TO LET MOM AND DAD KNOW THEY CAN STOP WORRYING. |
WOMAN: |
YOU CAN STOP WORRYING, TOO. |
MAN: |
ME? I WASN’T WORRIED. |
WOMAN: |
YEAH, RIGHT. |
Peterson’s Yogurt
(Talent: Middle aged couple on a first date. Talent should be prepared to read both parts.)
ONE: |
TASTE? |
TWO: |
NO, THANKS. I’M NOT REALLY INTO YOGURT. |
ONE: |
IT’S NOT JUST YOGURT, IT’S PETERSON’S YOGURT. IT TASTES LIKE . . . |
TWO: |
(TASTING) OH, WOW! THAT’S THE BEST TASTING ICE CREAM I’VE EVER HAD. |
ONE: |
ONLY IT’S NOT ICE CREAM. |
TWO: |
IT’S NOT? |
ONE: |
IT’S YOGURT. NON-FAT AND ONLY TEN CALORIES. |
TWO: |
TEN CALORIES? |
ONE: |
YEP. |
TWO: |
WELL, I GUESS THAT’S OVER. |
ONE: |
OVER? |
TWO: |
YEAH, NO MORE ICE CREAM FOR ME. FROM NOW ON IT’S JUST PETERSON’S . . . AND YOU. |
p.219
Jordan’s Fish & Chips
(Talent: Customer, man, early forties, seated at a restaurant. Waitress, any age, sets a plate down in front of him.)
CUSTOMER: |
EXCUSE ME, I DIDN’T ORDER THAT. |
WAITRESS: |
YES, YOU DID. |
CUSTOMER: |
NO, I DIDN’T. |
WAITRESS: |
YOU DIDN’T ORDER A JORDAN’S FISH AND CHIPS BASKET? |
CUSTOMER: |
THAT’S NOT A JORDAN’S FISH AND CHIPS BASKET. |
WAITRESS: |
YES, IT IS. |
CUSTOMER: |
BUT IT HAS COLE SLAW AND HUSH PUPPIES. |
WAITRESS: |
THAT’S THE WAY JORDAN’S FISH AND CHIPS BASKETS COME NOW . . . WITH COLE SLAW AND HUSH PUPPIES . . . ALL FOR THE SAME PRICE. |
CUSTOMER: |
SAME PRICE? |
WAITRESS: |
SAME PRICE. |
CUSTOMER: |
OH . . . YOU KNOW, I THINK I DID ORDER THAT. |
Begalman’s
(Talent: Two women sit on a bench in a suburban mall.)
ONE: |
WHAT A HUGE MALL. I CAN’T GET OVER THE NUMBER OF SHOPS. |
TWO: |
I TOLD YOU. |
ONE: |
WITH ALL THESE STORES YOU’D THINK I COULD FIND A DECENT PAIR OF SHOES. |
TWO: |
I KEEP TELLING YOU, YOU’RE LOOKING IN ALL THE WRONG STORES. THE ONLY PLACE TO BUY SHOES IS AT BEGALMAN’S. |
ONE: |
BEGALMAN’S IS A DEPARTMENT STORE. |
TWO: |
YEAH, BUT THEY STARTED OUT AS A SHOE STORE. THEY’RE FAMOUS FOR THEIR SELECTION. AND FOR HAVING EVERY CONCEIVABLE SIZE. EVEN YOURS. |
ONE: |
CUTE. WHY DIDN’T YOU TELL ME THAT BEFORE WE WENT TO TWENTY-EIGHT DIFFERENT SHOE STORES? |
TWO: |
I THOUGHT EVERYONE KNEW ABOUT BEGALMAN’S. |
ONE: |
NOW EVERYONE DOES. |
(Talent One Gets Up And Walks Away.)
TWO: |
HEY, WAIT FOR ME. |
p.220
Soymates
(Talent: Two women at the gym talking to a friend. friend is in the camera.)
A: |
WOW. YOU LOOK GREAT. DOESN’T SHE LOOK GREAT? |
B: |
YEAH, GREAT! |
A: |
LOSING WEIGHT, TONING UP. |
B: |
LOOKING HOT! |
A: |
BUT ARE YOU DENYING YOURSELF CHOCOLATE? |
B: |
DON’T WANT TO DO THAT. |
A: |
AND YOU DON’T HAVE TO. |
B: |
NOT WITH SOYMATES DELICIOUS DESSERTS. |
SOYMATES COME IN MOCHA FUDGE . . .
A: |
CHOCOLATE ROYALE . . . |
B: |
AND DOUBLE MINT CHIP. |
A: |
THEY’RE SO GOOD YOU’LL FORGET THEY’RE HEALTHY. |
B: |
SO GOOD. |
Community Recycling
(Talent: Two men, neighbors, putting their trash out on the curb for pick-up. Man #1 is in his forties; man #2 is younger.)
ONE: |
THAT’S QUITE A STACK OF NEWSPAPERS YOU’VE GOT THERE. |
TWO: |
JUST A WEEK’S WORTH. |
ONE: |
YOU’RE GOING TO RECYCLE IT, RIGHT? |
TWO: |
WHAT FOR? IT’LL JUST GET PILED UP SOMEWHERE ELSE. |
ONE: |
YOU DON’T THINK THEY COULD BE MADE INTO NEW PRODUCTS? |
TWO: |
WHAT CAN YOU MAKE OUT OF OLD NEWSPAPERS? |
ONE: |
WELL, HOW ABOUT NEW NEWSPAPERS? |
TWO: |
OH, YEAH. I HADN’T THOUGHT ABOUT THAT. |
ANNOUNCER (VO): |
RECYCLING. IT JUST MAKES SENSE. |