Notes

Chapter One

1. For example, see President Obama’s weekly address to the nation, December 22, 2010. http://www.cbsnews.com/video/watch/?id=7176586n.

2. George F. Will, column, Washington Post, September 11, 2002; e-mail, May 17, 2007.

3. “Most Continue to Favor Gays Serving Openly in Military,” Pew Forum on Religion & Public Life, November 29, 2010. http://pewresearch.org/pubs/1812/dont-ask-dont-tell-repeal-public-supports-gays-serve-openly-in-military.

4. Nancy Pelosi, Amy Hill Hearth, Know Your Power: A Message to America’s Daughters (New York: Random House, 2008).

5. Lezlee Westine, interview, June 12, 2007.

6. Ibid.

7. Jennifer L. Lawless and Richard L. Fox, “Why Don’t Women Run for Office?” Brown University Policy Report, January 2004.

8. Ellen Malcolm, interview, June 29, 2007; www.sheshouldrun.org.

9. Annete Tadeo, remarks to Florida Young Democrats Convention, Ft. Lauderdale, FL, June 11, 2011.

10. “Turning Point: The Changing Landscape for Women Candidates,” Barbara Lee Family Foundation, Summer 2011.

11. Kerry Kennedy, interview, April 4, 2007.

12. “Don’t Get Caught in a Bad Hotel,” YouTube, http://trueslant.com/suefrause/2010/05/12/dont-get-caught-in-a-bad-hotel-lady-gaga-flashmob-at-the-westin-st-francis/.

13. Rhonda Bodfield, “Giffords to Vote for Health-care Reform, Says It’s the ‘Right Thing to Do,’” Arizona Daily Star, March 20, 2010. http://azstarnet.com/news/local/govt-and-politics/article_9dac2462-3497-11df-aa7c-001cc4c002e0.html?mode=story#ixzz1WVMV5hs6.

14. “Video of Representative Giffords Discussing Violence,” MSNBC, uploaded January 8, 2011. http://openchannel.msnbc.msn.com/_news/2011/01/08/5792846-video-of-interview-with-rep-giffords-discussing-violence.

15. Mary Hughes, interview, April 10, 2007; www.the2012project.us.

16. Jack Valenti, remarks to National Italian American Foundation, Washington, D.C., June 3, 2004.

17. Jeff Dyer, Hal Gergensen, and Clayton M. Christensen, The Innovator’s DNA (Boston: Harvard Business Press, 2011).

18. Tim Roemer, “Winning Lessons in Red States for Blue Candidates,” Trail Mix, May 23, 2006.

19. Bevan Dufty for Mayor, “Someplace New,” YouTube, uploaded September 30, 2011. http://www.youtube.com/watch?v=oT9CE0vYEEI&feature=youtube_gdata_player.

20. Jan Brown, e-mail, July 2007.

Chapter Two

1. Kirsten Gillibrand, speech, San Francisco, May 31, 2007. www.offthesidelines.org.

2. Jamal Simmons, interview, May 16, 2007.

3. Mary Hughes, interview, April 10, 2007.

4. “Dick Scaife: Republicans Wrong on Planned Parenthood” op-ed, Pittsburgh Post-Gazette, February 27, 2011. http://www.pittsburghlive.com/x/valleynewsdispatch/s_724838.html.

5. Mary Hughes, interview, April 10, 2007.

6. David Mark, e-mail, September 3, 2011.

7. Ibid.

8. David Mark, e-mail, November 2, 2011.

9. Dotty LeMieux, e-mail, May 18, 2007.

10. Carl Pope, interview, March 27, 2007.

11. Ibid.

12. Ibid.

13. Brad Martin, speech, May 26, 2007.

14. Frank Luntz, Web site: www.luntz.com/where_overview.html.

15. George Lakoff, interview, June 12, 2007.

16. California Democratic Party, “Stay Jerry, My Friends,” YouTube, uploaded October 25, 2010. http://www.youtube.com/watch?v=LZHO0LEhQPk.

17. Andrew Levison, Democratic Strategist, October 21, 2011. http://www.democracycorps.com/strategy/2011/10/the-democratic-strategist-on-democracy-corps-innovative-polling/.

18. Maggie Linden, speech, DNC Western Caucus conference, August 13, 2011, Sacramento, CA. http://www.youtube.com/watch?v=KhN_fgwLz3E.

19. Dotty LeMieux, “Ten Common Mistakes Novice Candidates Make: Myths and Facts to Help the First Time Candidate Get Off to a Sound Start,” Campaigns and Elections, June 2003.

20. Max Cleland, “Wireside Chat,” Trail Mix, April 30, 2006.

21. Dr. Rachel Kleinfeld, e-mail, September 6, 2011.

22. Larry Margasak, “Foley Resigns from Congress over E-mails,” Associated Press, September 30, 2006.

Chapter Three

1. Mary Hughes, interview, April 10, 2007.

2. Malcolm Gladwell, The Tipping Point (New York: Little Brown and Company, 2000).

3. Mary Madden and Kathryn Zickuhr, “65% of Online Adults Use Social Networking Sites,” Pew Internet and American Life Project, August, 2011. http://www.pewinternet.org/Reports/2011/Social-Networking-Sites.aspx.

4. Markos Moulitsas, e-mail, June 25, 2007.

5. Gerald W. McEntee, interview, April 25, 2007.

6. Markos Moulitsas, e-mail, June 25, 2007.

7. Tim Tagaris, e-mail, June 2, 2007; “My ATM Pin Number or Fundraising On-line,” MyDD, December 23, 2004. http://www.mydd.com/story/2004/12/23/114450/18.

8. Bruce Braley for Congress Web site: www.brucebraley.com.

9. Press Release, Democratic National Committee, “Debbie Wasserman Schultz Elected DNC Chair,” May 4, 2011. http://www.democrats.org/news/blog/breaking_news_debbie_wasserman_schultz_elected_dnc_chair.

10. John F. Tierney, e-mail, June 7, 2007.

11. Mike Thompson, conference call, September 15, 2005.

12. Dotty LeMieux, e-mail, May 19, 2007; “The Ties That Bind: Successful Coalition Building for Referendum or Initiative Campaigns,” Campaigns & Elections, August 2005.

13. Celinda Lake, interview, July 9, 2011.

14. Matt Singer, speech, DNC Western Caucus conference, Sacramento, CA, August 13, 2011. http://busproject.org/.

15. Celinda Lake, speech, DNC Western Caucus conference, Sacramento, CA, August 13, 2011.

16. Ronald Reagan, remarks at a reception for delegates to the State Republican Convention, New York City, June 17, 1982. www.reagan.utexas.edu/archives/speeches/1982/61782e.htm.

17. Brad Martin, “Best Practices for Primary Winners,” Trail Mix, June 15, 2006.

18. Donnie Fowler, interview, May 16, 2007.

19. Ibid.

22. Alex Clemens, interview, April 11, 2007. www.SFUsual Suspects.com.

Chapter Four

1. Dotty LeMieux, e-mail, May 21, 2007; “Ten Common Mistakes Novice Candidates Make,” Campaigns & Elections, June 2003.

2. George F. Will, column, Washington Post, March 15, 2007.

3. Willie L. Brown, Jr., interview, March 27, 2007.

4. Jim Gonzalez, e-mail, May 30, 2007.

5. Larry Scanlon, speech, DNC Western Caucus conference, San Francisco, CA, May 25, 2007.

6. Bill Clinton, speech, liveblogged by the author from John Lewis’s front porch, Atlanta, GA, October 25, 2006.

7. Jamal Simmons, interview, May 16, 2007

8. Lezlee Westine, interview, June 12, 2007

9. Craig Newmark, interview, August 22, 2011.

10. Sophia Yan, “How Scott Brown’s Social Media Juggernaut Won Massachusetts,” Time, February 4, 2010.

11. Donna Brazile, e-mail, June 4, 2007.

12. Brennan Center for Justice, “Voting Law Changes in 2012,” 2011. http://www.brennancenter.org/content/resource/voting_law_changes_in_2012.

13. DNC Voting Rights Institute, “The Real Cost of Photo I.D. Laws,” 2011. www.democrats.org/the-real-cost-of-photo-id-laws?source=DSH.

14. Nick Wing, “GOP-Linked ‘Latinos For Reform’ Airs Nevada Ads Urging Hispanics Not To Vote,” the Huffington Post, October 19, 2010. www.huffingtonpost.com/2010/10/19/latinos-for-reform-vote-nevada_n_767991.html.

15. Maria Teresa Kumar, Voto Latino. “Statement on the Don’t Vote Campaign,” October 20, 2010. www.votolatino.org/voting/2010/10/20/voto-latino-statement-on-the-dont-vote-campaign/.

16. Wade Henderson and Mark Perriello, op-ed in the Progressive, July 18, 2011; Figures sourced at http://smlr.rutgers.edu/fact-sheet-on-disability-and-voter-turnout-in-2010.

Chapter Five

1. Rachel Binah, e-mail, May 16, 2007.

2. Dotty LeMieux, e-mail, May 18, 2007.

3. Rachel Binah, e-mail, May 16, 2007.

4. Wade Randlett, interview, August 11, 2011.

5. Dino Grandoni, “Consultant Found Guilty of Stealing $1 Million from Bloombert,” Atlantic Wire, October 21, 2011.

6. Tony Perry, “Durkee May Be Bernie Madoff of Campaign Treasurers,” Los Angeles Times, September 12, 2011.

7. Brian Wolff, interview, June 21, 2007.

8. Chris Murphy, discussion, June 6, 2007.

Chapter Six

1. Will Durst, interview, April 10, 2007.

2. “George Allen Introduces Macaca,” YouTube, August 15, 2006.

3. Andrea Dew Steele, interview, May 2007.

4. George Ray, speech, DNC Western Caucus conference, San Francisco, May 26, 2007.

5. Bill Press, e-mail, July 19, 2007.

6. Ibid.

7. Jack Brady, speech, DNC Western Caucus conference, May 25, 2007.

8. U.S. Central Intelligence Agency, “World Factbook” (last updated November 17, 2011). www.cia.gov/library/publications/the-world-factbook/geos/us.html.

9. Madden and Zickuhr, “65% of Online Adults Use Social Networks,” Pew Internet & American Life Project, August 2011.

10. Phil Matier and Andy Ross, interview, March 22, 2007.

11. Andrew Ross, interview, September 2, 2011.

12. Matier and Ross, interview, March 22, 2007.

13. Brad Martin, interview, July 2007.

14. “Clinton’s Debate Moment,” C-SPAN, 1992 presidential debate, YouTube. www.youtube.com/watch?v=ta_SFvgbrlY.

15. CNN Republican presidential debate, October 18, 2011.

16. George Lakoff, interview, June 12, 2007.

17. Bill Press, e-mail, July 19, 2007.

18. David Brock, e-mail, June 7, 2007. The Media Matters Web site is www.mediamatters.org.

19. Ibid.

20. Kerry Kennedy, interview, April 4, 2007.

21. Fred Ross Sr., “Axioms for Organizers,” pamphlet prepared by the Service Employees International Union (SEIU), 2003.

Chapter Seven

1. Chris Finnie, e-mail, July 14, 2007.

2. Jim Zogby, e-mail, May 2007.

3. Alec Bash, interview, March 2007.

4. Thom O’Shaughnessy, e-mail, May 31, 2007.

5. Donnie Fowler, interview, March 7, 2007.

6. Donna Brazile, e-mail, June 4, 2007.

After Action Review

1. Willie L. Brown Jr., interview, March 27, 2007.

2. Wade Randlett, interview, August 11, 2011.