Contents

Acknowledgments

About the Author

Introduction

Part I: Harness What You Have

Compartmentalize

Natural Edge

Value Log

Learning

Compensation

Success Stacking

Wes's Worry Less Tips

Chapter 1: The Compound Income Effect
—Linda Rabb (from Steak n Shake to Aflac)

The Triple Rs

Starting from Scratch

Underestimating Obstacles

Building Momentum—Simply

Taking the Next Leap

Wes's Worry Less Tip

Chapter 2: Embrace Risk
—Ralph Olson (Pepsi, E-Z-Go Golf Carts, Gibson Greeting Cards, and R.A. Jones)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Adventurously

Taking the Next Leap

Wes's Worry Less Tip

Chapter 3: Ambition Addiction
—Bill Reihl (Ogilvy Public Relations Worldwide)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Daringly

Taking the Next Leap

Wes's Worry Less Tip

Make More, Worry Less Investing

Chapter 4: Sell from the Heart
—Buddy Newell (PK Time and Dubey & Schaldenbrand)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Enjoyably

Taking the Next Leap

Wes's Worry Less Tip

Chapter 5: Rally for a Cause
—Jennifer Allyn (PricewaterhouseCoopers LLP)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Optimistically

Taking the Next Leap

Wes's Worry Less Tip

Part II: Underestimate Your Obstacles

Attitude

Raise the Bar

Don't Underestimate Your Competition

Push the Envelope

Mistakes Are Inevitable

Survive

Wes's Worry Less Tip

Chapter 6: Be Distinct or Be Extinct
—Kevin Noland (A.D.A.M., Inc.)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Virtually

Taking the Next Leap

Be Distinct (Not Extinct)

Wes's Worry Less Tip

Chapter 7: See Around the Corner
—Dan Pelson (Warner Music Group)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Persistently

Taking the Next Leap

How to See Around the Corner

Wes's Worry Less Tip

Chapter 8: Chart Your Course
—Steve Hudson (Omnilink Systems)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Analytically

Taking the Next Leap

Charting Your Own Course

Wes's Worry Less Tip

Chapter 9: Command Attention
—Diana Ruddick (Leading Life Insurance Firm)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Helpfully

Taking the Next Leap

How to Command Attention

Wes's Worry Less Tip

Part III: Notice Your Network

Strong Alliances

Be a Leader

Currency of Goodwill

Have Mentors

Birds of a Feather

Hallmarks of People Who Notice Their Network

Wes's Worry Less Tip

Chapter 10: The Butterfly Effect
—Ralph Stayer (Johnsonville Sausage)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Accountably

Taking the Next Leap

Butterfly in the Making

Wes's Worry Less Tip

Chapter 11: Look the Part
—Ed Cortese (Robb Report)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Confidently

Taking the Next Leap

How to Look the Part

Wes's Worry Less Tip

Chapter 12: Walk a Mile in Their Shoes
—Isisara Bey (Sony BMG Music Entertainment)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Empathetically

Taking the Next Leap

How to Walk a Mile in Their Shoes

Wes's Worry Less Tip

Chapter 13: One Step Ahead
—Greg Downey (USOC, NBC Universal, and Coca-Cola)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Creatively

Taking the Next Leap

Wes's Worry Less Tip

Part IV: Take the Next Step

Dream

Pen to Paper

Action

Talk to People

Measure Your Progress

Hallmarks of People Who Take the Next Step

Wes's Worry Less Tip

Chapter 14: Reminisce about Your Future
—Bob MacDonald (Allianz Life)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Heroically

Taking the Next Leap

Wes's Worry Less Tip

Chapter 15: Nudge the Top Line
—GK Murthy (Sierra Atlantic)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Passionately

Taking the Next Step

Wes's Worry Less Tip

Chapter 16: Ask Without Asking
—Mylle Mangum (GE and IBT)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Sanely

Taking the Next Step

Wes's Worry Less Tip

Chapter 17: Find the Need
—Vicki Gordon (IHG)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Assertively

Taking the Next Leap

Wes's Worry Less Tip

Chapter 18: Exercise Your Middle Brain
—Randy Brandoff (Marquis Jet)

Starting from Scratch

Underestimating Obstacles

Building Momentum—Flexibly

Taking the Next Leap

Wes's Worry Less Tip

Conclusion

Wes's Worry Less Tip

Index

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