Books, Case Studies, and Articles Co-authored by Hunter Hastings and Jeff Saperstein

• The Interconnected Individual: Seizing Opportunity in the Era of Platforms, Apps, and Global Exchanges, Business Expert Press, 2018
• Service Thinking: The Seven Principles to Discover Innovative Opportunities, Business Expert Press, 2014
• A Practice-Driven Service Framework For Value Creation, IEEE CBI Conference, Vienna, 2013
• Bust the Silos: Opening Your Organization for Growth, Amazon Create Space, 2010
• Improve Your Marketing to Grow Your Business, Prentice Hall, Wharton Business Press, 2007
• The New Marketing Mission, Association of National Advertisers, 2004
• How Social Media Can Be Used to Dialogue with the Customer, Richard Ivey Business School Publications, 2010
• How Cisco Creates New Value via Global Customer Service, Thunderbird International Business Review, Sept/Oct 2010

Additional Books and Business Case Studies by Jeff Saperstein

• The Art and Strategy of Service Learning Communications, Wadsworth, 2004
• Creating Regional Wealth in the Innovation Economy, Prentice Hall, 2002
• How to Be a More Effective Account Manager, Crown Road,1989
• Practical Approaches to Impromptu Speaking, Kendall Hunt, 1988
• LinkedIn: Bridging the Global Employment Gap, Richard Ivey Business School Publications, 2017
• Infosys: The Challenge of Global Branding, Richard Ivey Business School Publications, 2005
• Agilent Technologies, Richard Ivey Business School Publications, 2004
• Toyota: Driving the Mainstream Market to Purchase Hybrid Electric Vehicles, Richard Ivey Business School Publications, 2004 (best seller)