AEZ. See Art Economic Zones
Art(s)
challenge of commercialism, 17–20
conventional definition of, 3
cultural embeddedness and, 49–51
Art communities, 141
Art Economic Zones (AEZ), 141
Art galleries
core functions of, 74
Artist(s)
entrepreneurial behavior of, 112
as self-employed entrepreneur, 111
as students, 20
Artist entrepreneurs
clarifying artistic philosophy, 28–30
customer profile development, 34–36
implementing proposed process, 41
strategic action plan, 138–140
strategies for execution, 36–37
ARTrepreneur Roundtables, 88
ARTrepreneurship, 85
ARTrepreneur Workshop Series (AWS), 86, 91–93
Arts entrepreneurship
extant definitions, 125
learning points, 104
overview of, 124
strategic assessment guide, 136–137
Audience development, 61
Available means principle, 80
AWS. See ARTrepreneur Workshop Series
Branding and marketing, 92
British Council, 48
Budgeting, 93
Channels, 38
Client base development, 98–99
Commercial-uncommercial firm, 21–22
Contemporary art
description of, 73
Copyrights and Contracts, 92–93
Cost structures, 38
Course content relationship, 99–100
Cross-cultural researchers, 52
Cultural embeddedness
Cultural exception, 62
Culture and creative industries (CCI)
small and medium-sized enterprises, 59–60
Customer profile development, 34–36
Customer relationships, 38
Customer segments, 38
Diverse revenue streams, 92
Downside risk principle, 80–81
Entrepreneur
artist entrepreneurs and, 28
Entrepreneurial behavior of artists, 112
Entrepreneurial learning, 112
Entrepreneurial self-employed artist, 110
Entrepreneurship
classical definitions of, 5
Fado, cultural journey, 51
Forming partnerships principle, 81
Goethe Institute, 48
Insidership, 61
Institutional context of arts, 5–6
Internationalization at home (IaH) strategy
description of, 60
Glej Theatre, case study, 66–68
IGLU—Improvisational Theatre of Ljubljana, case study, 64–66
International projects
client base development, 98–99
course content relationship, 99–100
internationalization, 100
learning from successes, 100–105
International research learning points, 102–103
Istanbul, contemporary art galleries, 77–78
Key activities, 38
Key partners, 38
Key resources, 38
Learning points
arts and entrepreneurship, 104
International research, 102–103
management, 103
solution, 105
Leveraging contingencies principle, 81
Limited Liability Company (LLC), 37
LLC. See Limited Liability Company
Management learning points, 103
Mentors, 141
Negotiation, 92
Operational learning points, 101–102
Opportunity recognition, 31
Optimal scenario, 114
Personal development, 141
Personality, 111
Professional memberships, 140–141
Revenue streams, 38
Self-employed entrepreneur, 111
SEM. See Single European Market
Single European Market (SEM), 60
Social networks, 141
2016 Society for Arts Entrepreneurship Education, 36
Solution learning points, 105
Strategic action plan, 138–140
Strategic thinking
perspectives on, 128
Strategic thinking bridge, 128–130
Suboptimal scenario, 115
Teaching through community, 88–91
Turkey, contemporary art, 74–77
University partnerships, 88–91
Value proposition, 38