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by Daniel Priestley
Entrepreneur Revolution, 2nd Edition
COVER
INTRODUCTION
YOU MIGHT WANT TO READ THIS BOOK MORE THAN ONCE
PART I: BREAKING FREE FROM THE INDUSTRIAL REVOLUTION ECONOMY
CHAPTER 1: THE ENTREPRENEUR REVOLUTION IS HAPPENING
SMALL BUSINESSES CAN MAKE A DIFFERENCE
CHAPTER 2: THE RISE OF THE GLOBAL SMALL BUSINESS
IT'S TIME TO CHOOSE
DISRUPT OR BE DISRUPTED
CHAPTER 3: LET'S LOOK AT THE SYSTEM
IT'S A SYSTEM THAT'S NO LONGER RIGHT FOR US
ACTIVITY: SELFISH LITTLE PLEBS
ACTIVITY: WHAT DO YOU DO FOR A LIVING?
THE WORLD HAS CHANGED FOR THE BETTER
CHAPTER 4: MEET YOUR ENTREPRENEUR BRAIN
DON'T LET THE REPTILE RUN YOUR LIFE
THE MONKEY BRAIN DOES WHAT IT'S TOLD
THE ENTREPRENEUR BRAIN TRANSFORMS YOUR WORLD
THE ENTREPRENEUR IS RARELY IN CHARGE
NO MORE STIMULATING YOUR REPTILE BRAIN!
DON'T BE A MONKEY
CHAPTER 5: TEN CHALLENGES TO WAKE UP YOUR ENTREPRENEUR BRAIN
CHALLENGE 1: MAKE THREE CALLS
CHALLENGE 2: GET YOUR MONKEY A BANK ACCOUNT
CHALLENGE 3: STOP SPENDING TIME WITH PEOPLE WHO BRING YOU DOWN
CHALLENGE 4: CARRY CASH
CHALLENGE 5: EVERY WEEK TAKE SOMEONE NEW TO LUNCH
CHALLENGE 6: TUNE OUT FROM THE NEWS
CHALLENGE 7: KEEP A JOURNAL
CHALLENGE 8: PLAN YOUR HOLIDAYS FIRST
CHALLENGE 9: GET STRUCTURED
CHALLENGE 10: GET AN ENTREPRENEURIAL TEAM IN PLACE
DON'T SKIP THE TOUGH CHALLENGES
CHAPTER 6: LEAN IN
LOOK FOR BIG PROBLEMS NOT SMALL ONES
ACCEPT THESE SEVEN HARD TRUTHS OF ENTREPRENEURSHIP
CHAPTER 7: THE VERY ESSENCE OF SUCCESS
THE FIRST KEY: LUCK
THE SECOND KEY: REPUTATION
THE THIRD KEY: VITALITY
PART II: FINDING YOUR PLACE IN THE ENTREPRENEUR REVOLUTION
CHAPTER 8: THE ENTREPRENEUR SWEET SPOT
DO SOMETHING YOU ARE PASSIONATE ABOUT
ACTIVITY: DISCOVER YOUR ‘THEME’
DO SOMETHING YOU'RE GOOD AT
DO SOMETHING THAT MAKES MONEY
CHAPTER 9: BUILDING A GLOBAL SMALL BUSINESS IN THE ENTREPRENEUR REVOLUTION
PRODUCT STRATEGY: THE KEY TO MAKING MONEY FROM YOUR IDEA
CHAPTER 10: THE ASCENDING TRANSACTION MODEL
RULES FOR CREATING EACH PRODUCT IN THE ATM
THESE PRODUCTS FIT TOGETHER IN A PRODUCT ECOSYSTEM
CREATING THE ECOSYSTEM THAT LINKS YOUR PRODUCTS
THE COMPLETE ATM
A BIG LESSON OR A BIG RESULT
PART III: LIVING THE ENTREPRENEUR REVOLUTION DREAM
CHAPTER 11: THE SEVEN-STAGE JOURNEY INTO THE ENTREPRENEUR REVOLUTION
THE THREE LEVELS OF ‘WORK’
THE THREE LEVELS OF ‘PLAY’
THE BONUS LEVEL!
DO YOU HAVE WHAT IT TAKES?
RIDING THE ENTREPRENEURIAL ROLLERCOASTER
CHAPTER 12: BUILDING YOUR GSB DREAM TEAM
THE FOUR ROLES
THE FIVE ROUTINES
THE NINE MAXIMS TO CULTIVATE A CULTURE OF RESULTS
MAXIM 1: YOU GET WHAT YOU PITCH FOR… AND YOU ARE ALWAYS PITCHING
MAXIM 2: INFLUENCE COMES FROM OUTPUT… NOT CONFIDENCE
MAXIM 3: INCOME FOLLOWS ASSETS… NOT EFFORT
MAXIM 4: GET KNOWN BY THE SUCCESS OF YOUR CLIENTS
MAXIM 5: YOU ARE IN PARTNERSHIP WITH EVERYONE WHO TOUCHES YOUR BUSINESS
MAXIM 6: IDEAS ARE WORTHLESS, IMPLEMENTATION IS EVERYTHING
MAXIM 7: RESULTS TELL THE TRUTH
MAXIM 8: IGNORE YOUR AWARENESS AT YOUR PERIL
MAXIM 9: IF YOU SPOT A PROBLEM, RAISE IT… BUT EXPECT TRAFFIC
CHAPTER 13: THE VALUE CREATION CYCLE
THE FORMULA FOR MAKING SOMETHING REMARKABLE
CHAPTER 14: CREATE VS. CONSUME
CREATE THE FUTURE, DON'T CONSUME THE PAST
CONSUMING IS A DRAIN, CREATING IS A JOY
CHAPTER 15: LIVING THE DREAM
THE AGE OF ‘HANDS’
THE AGE OF ‘HEADS’
THE AGE OF ‘HEARTS’
READ THIS BOOK MORE THAN ONCE
CASE STUDIES OF ‘ENTREPRENEUR REVOLUTIONARIES’
ADÈLE THÈRON
JEREMY HARBOUR
LUCY MCCARRAHER
JACQUI SHARPLES
MIKE SYMES
ABOUT DANIEL PRIESTLEY
WHAT NEXT?
ACKNOWLEDGEMENTS
INDEX
PREVIEW OF DANIEL PRIESTLEY’S OVERSUBSCRIBED
INTRODUCTION
PRINCIPLE 1: DEMAND AND SUPPLY SET THE PRICE
THE STORY OF THE TWO BIDDERS
SOME PEOPLE MISS OUT
PROFITS, LOSSES OR WAGES?
END USER LICENSE AGREEMENT
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COVER
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Table of Contents
COVER
INTRODUCTION
YOU MIGHT WANT TO READ THIS BOOK MORE THAN ONCE
PART I: BREAKING FREE FROM THE INDUSTRIAL REVOLUTION ECONOMY
CHAPTER 1: THE ENTREPRENEUR REVOLUTION IS HAPPENING
SMALL BUSINESSES CAN MAKE A DIFFERENCE
CHAPTER 2: THE RISE OF THE GLOBAL SMALL BUSINESS
IT'S TIME TO CHOOSE
DISRUPT OR BE DISRUPTED
CHAPTER 3: LET'S LOOK AT THE SYSTEM
IT'S A SYSTEM THAT'S NO LONGER RIGHT FOR US
ACTIVITY: SELFISH LITTLE PLEBS
ACTIVITY: WHAT DO YOU DO FOR A LIVING?
THE WORLD HAS CHANGED FOR THE BETTER
CHAPTER 4: MEET YOUR ENTREPRENEUR BRAIN
DON'T LET THE REPTILE RUN YOUR LIFE
THE MONKEY BRAIN DOES WHAT IT'S TOLD
THE ENTREPRENEUR BRAIN TRANSFORMS YOUR WORLD
THE ENTREPRENEUR IS RARELY IN CHARGE
NO MORE STIMULATING YOUR REPTILE BRAIN!
DON'T BE A MONKEY
CHAPTER 5: TEN CHALLENGES TO WAKE UP YOUR ENTREPRENEUR BRAIN
CHALLENGE 1: MAKE THREE CALLS
CHALLENGE 2: GET YOUR MONKEY A BANK ACCOUNT
CHALLENGE 3: STOP SPENDING TIME WITH PEOPLE WHO BRING YOU DOWN
CHALLENGE 4: CARRY CASH
CHALLENGE 5: EVERY WEEK TAKE SOMEONE NEW TO LUNCH
CHALLENGE 6: TUNE OUT FROM THE NEWS
CHALLENGE 7: KEEP A JOURNAL
CHALLENGE 8: PLAN YOUR HOLIDAYS FIRST
CHALLENGE 9: GET STRUCTURED
CHALLENGE 10: GET AN ENTREPRENEURIAL TEAM IN PLACE
DON'T SKIP THE TOUGH CHALLENGES
CHAPTER 6: LEAN IN
LOOK FOR BIG PROBLEMS NOT SMALL ONES
ACCEPT THESE SEVEN HARD TRUTHS OF ENTREPRENEURSHIP
CHAPTER 7: THE VERY ESSENCE OF SUCCESS
THE FIRST KEY: LUCK
THE SECOND KEY: REPUTATION
THE THIRD KEY: VITALITY
PART II: FINDING YOUR PLACE IN THE ENTREPRENEUR REVOLUTION
CHAPTER 8: THE ENTREPRENEUR SWEET SPOT
DO SOMETHING YOU ARE PASSIONATE ABOUT
ACTIVITY: DISCOVER YOUR ‘THEME’
DO SOMETHING YOU'RE GOOD AT
DO SOMETHING THAT MAKES MONEY
CHAPTER 9: BUILDING A GLOBAL SMALL BUSINESS IN THE ENTREPRENEUR REVOLUTION
PRODUCT STRATEGY: THE KEY TO MAKING MONEY FROM YOUR IDEA
CHAPTER 10: THE ASCENDING TRANSACTION MODEL
RULES FOR CREATING EACH PRODUCT IN THE ATM
THESE PRODUCTS FIT TOGETHER IN A PRODUCT ECOSYSTEM
CREATING THE ECOSYSTEM THAT LINKS YOUR PRODUCTS
THE COMPLETE ATM
A BIG LESSON OR A BIG RESULT
PART III: LIVING THE ENTREPRENEUR REVOLUTION DREAM
CHAPTER 11: THE SEVEN-STAGE JOURNEY INTO THE ENTREPRENEUR REVOLUTION
THE THREE LEVELS OF ‘WORK’
THE THREE LEVELS OF ‘PLAY’
THE BONUS LEVEL!
DO YOU HAVE WHAT IT TAKES?
RIDING THE ENTREPRENEURIAL ROLLERCOASTER
CHAPTER 12: BUILDING YOUR GSB DREAM TEAM
THE FOUR ROLES
THE FIVE ROUTINES
THE NINE MAXIMS TO CULTIVATE A CULTURE OF RESULTS
MAXIM 1: YOU GET WHAT YOU PITCH FOR… AND YOU ARE ALWAYS PITCHING
MAXIM 2: INFLUENCE COMES FROM OUTPUT… NOT CONFIDENCE
MAXIM 3: INCOME FOLLOWS ASSETS… NOT EFFORT
MAXIM 4: GET KNOWN BY THE SUCCESS OF YOUR CLIENTS
MAXIM 5: YOU ARE IN PARTNERSHIP WITH EVERYONE WHO TOUCHES YOUR BUSINESS
MAXIM 6: IDEAS ARE WORTHLESS, IMPLEMENTATION IS EVERYTHING
MAXIM 7: RESULTS TELL THE TRUTH
MAXIM 8: IGNORE YOUR AWARENESS AT YOUR PERIL
MAXIM 9: IF YOU SPOT A PROBLEM, RAISE IT… BUT EXPECT TRAFFIC
CHAPTER 13: THE VALUE CREATION CYCLE
THE FORMULA FOR MAKING SOMETHING REMARKABLE
CHAPTER 14: CREATE VS. CONSUME
CREATE THE FUTURE, DON'T CONSUME THE PAST
CONSUMING IS A DRAIN, CREATING IS A JOY
CHAPTER 15: LIVING THE DREAM
THE AGE OF ‘HANDS’
THE AGE OF ‘HEADS’
THE AGE OF ‘HEARTS’
READ THIS BOOK MORE THAN ONCE
CASE STUDIES OF ‘ENTREPRENEUR REVOLUTIONARIES’
ADÈLE THÈRON
JEREMY HARBOUR
LUCY MCCARRAHER
JACQUI SHARPLES
MIKE SYMES
ABOUT DANIEL PRIESTLEY
WHAT NEXT?
ACKNOWLEDGEMENTS
INDEX
PREVIEW OF DANIEL PRIESTLEY’S OVERSUBSCRIBED
INTRODUCTION
PRINCIPLE 1: DEMAND AND SUPPLY SET THE PRICE
THE STORY OF THE TWO BIDDERS
SOME PEOPLE MISS OUT
PROFITS, LOSSES OR WAGES?
END USER LICENSE AGREEMENT
Guide
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