About the Authors

Patricia Pulliam Phillips, PhD, is an internationally recognized author, consultant, and president and CEO of the ROI Institute, Inc. Phillips provides consulting services to organizations worldwide. She helps organizations build capacity in the ROI Methodology by facilitating the ROI certification process and teaching the ROI Methodology through workshops and graduate-level courses. Phillips has a PhD in international development and a master’s degree in public and private management. She is certified in ROI evaluation and has been awarded the designations of Certified Professional in Learning and Performance and Certified Performance Technologist.

Jack J. Phillips, PhD, is chairman of the ROI Institute and a world-renowned expert on measurement and evaluation. Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers worldwide. Phillips is also the author or editor of more than 75 books and more than 100 articles. His work has been featured in the Wall Street Journal, Bloomberg Businessweek, Fortune, and on CNN.

Rachel Robinson is senior editor for the ROI Institute. Robinson has served as editor for 10 books with the ROI Institute thus far. She holds an undergraduate degree in English from the University of Alabama at Birmingham. Although much of her career experience lies in the fields of technical and business writing, she has been published in additional disciplines and concentrations.