68 ◾ The Guide to Entrepreneurship: How to Create Wealth for Your Company
4.4 Authority, Power, and Inuence
“When we disagree I am right, and when we agree we are both right.”
Authority is derived from the Latin word auctoritas, meaning invention,
advice, opinion, inuence, or command. In an entrepreneurial context,
authority is generally used to signify the persuasive capacity derived from
possessing formal academic knowledge.
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Power is the ability of a team member to compel others to act or to
accept a particular course of action.
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Power can alter the course of events,
change behavior, and overcome organizational resistance. Inuence is the
ability to effect desired change by virtue of authority or power. Power and
inuence are derived from the Latin words potere (“to be able, capable”)
and inuere (“to ow in, from within”), respectively. In other words, power
is the ability to effectuate change, while inuence is the practical exercise
of power.
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In many startups, the founder exerts both authority and power.
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Initially, the founder is the recognized and uncontested leader by virtue of
the expert knowledge that allowed the establishment of the rm in the rst
place.
Power is derived from ve recognized sources: legitimate, reward, coer-
cive, expert, and referent,
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as depicted in Figure4.9.
Legitimate power is evidenced by formal titles, for example, CEO,
President, or Vice President. The founder starts with a great deal of legiti-
mate power because the dual titles of Chairman of the Board and President
are at the top rung of the organization.
Legitimate (title within hierarchy)
Reward (control over desired
outcomes)
Coercive (imposition of sanctions)
Position Power
Individual Power
Referent (access to desirable resources)
Expert (academic degree; industry
acclaim)
Personal Power
Figure 4.9 Types of power—The entrepreneur’s power grid.