About the Authors
Don Hutson
Don Hutson’s career spanning speaking, writing, consulting, and sales has brought him many honors. He worked his way through the University of Memphis, graduating with a degree in sales. After a successful sales career, he established his own training firm and today is CEO of U.S. Learning based in Memphis, Tennessee.
He has spoken for over two-thirds of the Fortune 500, is featured in over a hundred training films, and currently addresses some seventy-five audiences per year. He is the author or coauthor of twelve books, including the number one Wall Street Journal and New York Times best-seller, The One Minute Entrepreneur (with Ken Blanchard).
His first book, The Sale, is in its ninth printing and has been adopted as the sales training primer by dozens of corporations. Don’s knowledge and platform expertise in selling value rather than price have been sought out by companies all over the free world. To date, he has addressed over five thousand audiences in twenty-two countries.
Don was on the original board and is a past president of the Society of Entrepreneurs. He is a recipient of the Marguerite Piazza/St. Jude Children’s Hospital Humanitarian Award. He serves on the advisory board of Success magazine and is chairman of the board of Executive Books.
He was on the founding board of the National Speakers Association and is a past president. He is a member of the prestigious Speakers Roundtable, a think tank of twenty of America’s top speakers/trainers. He is a recipient of the Cavett Award, as NSA’s member of the year, and is a member of the Speakers Hall of Fame.
To contact Don, call (901) 767-5700 or visit www.DonHutson.com.
For over twenty-five years, George Lucas, PhD, has been a resource to organizations as a speaker, trainer, consultant, and field coach. He has worked closely with his clients to assist them in the advancement of best practices as they work to build profitable relationships with their clients, prospects, vendors, and internal resources. George has conducted these initiatives across North America, Asia/Pacific, Europe, Latin America, and Africa.
His client list includes both global and midsize organizations. Of note is that none of his clients has a strategy of being the “cheapest” option in providing services and products to their clients. They all, however, have developed an approach centered on identifying, delivering, communicating, and being compensated appropriately for the value they provide.
Lucas received his bachelor’s degree from the University of Missouri–Columbia and subsequently served in several field sales positions. He returned to Missouri to complete both an MBA and PhD in business administration. George has held faculty positions at both Texas A&M University and the University of Memphis. It was at the University of Memphis that he collaborated with Dr. Patrick Schul on the development and delivery of the first graduate-level negotiation skills curriculum.
George is the author of several successful books and has published numerous articles on the topics of negotiation skills, leadership, and marketing strategy. He is Executive Vice President and on the board of U.S. Learning. With Terri Murphy, he coauthored a widely utilized CD-based learning resource entitled Negotiation: What You Don’t Know Can Cost You.
To contact George, call (901) 767-5700 or visit www.oneminutenegotiator.com