Contents
The Past: China Opens its Doors
The Transition: China in the 1990s
The Present: “Better for Entrepreneurs than Silicon Valley”
Dealing with the Chinese Government
Bureaucratic Challenges for Entrepreneurs
Strategies for Successful Government Relations
Chapter 2: Setting Up Shop (I)
Chapter 3: Setting Up Shop (II)
Choosing the Right Chinese Business Partner(s)
Chapter 4: Targeting the Right Customers . . . and Getting Paid
Getting Your Customers to Pay You
Chapter 5: Human Resource Challenges
Strengths and Weaknesses of Chinese Employees
Bridging the Skills Gap: Training, Training, Training
Training Strategies for Mid-level Managers and Senior Staff
Recruitment and Retention Challenges
HR Strategies: Selling “Small is Beautiful”
Chapter 6: Ethics and Corruption
Putting Corruption into Context
Avoiding Government Corruption
Chapter 7: Business Negotiations
At the Negotiation Table: Tactics and Strategies
Chapter 8: Living in China: A Survival Kit
The Struggle for Work–Life Balance
Foreign Businesswomen in China
Chapter 9: Are You Ready for China?
Must-have Traits for China Entrepreneurs
Tools for Surviving the Tough Times
Confidence in the Top Leadership
Appendix: China and Its Trade Partners
China Trade Partner: Australia
China Trade Partner: European Union
China Trade Partner: Mexico & Latin America
China Trading Partner: Nigeria
China Trade Partner: South Africa