To get the Traffic Manager service up and running in Azure, you need to create the Traffic Manager profile, which will be covered later. Within this profile, you will have to specify something called endpoints.

Endpoints are the receivers of the client requests that have been directed by Azure Traffic Manager.

Endpoints come in the following three flavors:

• Azure endpoints: These endpoints are used for Azure services, such as cloud services, App Services (for example, Web Apps), and public IP addresses that can be associated with a VM or a Load Balancer
• External endpoints: These endpoints are used for non-Azure services, that can be hosted either on your premises or in another cloud
• Nested endpoints: These endpoints can be used for larger and sophisticated environments wherein you have to create endpoints that refer to another Traffic Manager profile