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by Eliza Williams
How 30 Great Ads Were Made
Cover
Copyright
Title Page
Contents
Introduction
01 / adidas Originals, House Party
02 / Axe Dark Temptation, Chocolate Man
03 / Budweiser, Wassup
04 / Burger King, Subservient Chicken
05 / Cadbury’Dairy Milk, Eyebrows
06 / California Milk Processor Board, Get The Glass
07 / Canal+, The March of the Emperor
08 / Carlton Draught, Big Ad
09 / Coca-Cola, Happiness Factory
10 / Coca-Cola, Yeah Yeah Yeah La La La
11 / Guinness, noitulovE
12 / HBO, True Blood
13 / HBO, Voyeur
14 / Honda, Cog
15 / Honda, Grrr
16 / Johnnie Walker, The Man Who Walked Around The World
17 / Microsoft Xbox, Halo 3
18 / Microsoft Xbox, Mosquito; Champagne
19 / Nike, Barrio Bonito
20 / Oasis/City of New York, Dig Out Your Soul – In The Streets
21 / Onitsuka Tiger, Made of Japan
22 / Philips, Carousel
23 / Skoda, The Baking Of
24 / Sony Bravia, Balls
25 / Sony Bravia, Paint
26 / Sony PlayStation, The History of Gaming; The Future of Gaming
27 / Stella Artois, La Nouvelle 4%
28 / Uniqlo, Uniqlock
29 / Wrangler, We Are Animals
30 / The Zimbabwean, The Trillion Dollar Campaign
Picture credits
Acknowledgements
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How 30 Great ADS were Made
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