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Copyright 2014 George Westerman, Didier Bonnet, Andrew McAfee
All rights reserved
Printed in the United States of America
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No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to [email protected], or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163.
The web addresses referenced in this book were live and correct at the time of the book’s publication but may be subject to change.
Library of Congress Cataloging-in-Publication Data
Westerman, George, 1963-
Leading digital : turning technology into business transformation / George Westerman, Didier Bonnet, Andrew McAfee.
pages cm
ISBN 978-1-62527-247-8 (hardback)
1. Information technology—Management. 2. Strategic planning. 3. Organizational change. I. Bonnet, Didier. II. McAfee, Andrew. III. Title.
HD30.2.W4645 2014
658.4′038--dc23
2014013859
The paper used in this publication meets the requirements of the American National Standard for Permanence of Paper for Publications and Documents in Libraries and Archives Z39.48-1992.