Take Action

If you haven’t already, complete the actions suggested within this chapter.

To recap:

1. Define your blog’s main topic.

2. If it’s a niche blog, brainstorm ten articles for your niche—just the titles.

3. If it’s a general blog, list the main categories that compose your blog.

4. Answer this question: what’s your reason for starting this blog?

5. Write the “elevator pitch” for your blog.

6. Set verifiable goals for both the short term (1--3 months) and the long term (1--3 years).

7. Come up with a compelling name for your blog.

8. Unless it’s a company blog, find and register a matching domain name.