Praise for The Financial Times Guide to Business Training

‘If you read one book on training this year, make sure it is this one. As a business trainer, consultant and coach in the professional services firm market I found the book was a comprehensive, thought provoking and practical resource. The authors have successfully distilled a broad field into a guide that will support learning and development professionals to make a real difference to their organisation in today’s challenging market.’

Henry Marsden, Chief Executive, The Møller PSF Group

‘This book is excellent. It stands head and shoulders above anything else I have read. I am not aware of any other writers who have so vividly de-constructed what passes for “business training” then clearly and intelligently show how (and when and where) it should be done. So many “business trainers” out there would not even pass muster in third rate rep on a wet Tuesday matinee, which is hardly surprising when you are expected to be the lead actor, director, producer, front of house manager, props guy, Equity rep and fire officer. If you want to be a better trainer and improve the impact you make, then I urge you to read this book today.’

Neil Mullarkey, writer, actor, comedian and business trainer

‘It’s all here and it makes complete sense. Look no further if you want to improve the impact of your business training. Packed with punchy, practical how tos. Implement only a fraction to significantly improve the effectiveness of your training.’

Peter Honey, occupational psychologist, management trainer, conference speaker and co-creator of Learning Styles

‘We get lots of trainers delivering programmes at The Møller Centre in Cambridge. Tom and Jerry, as they are known to their clients, are well regarded for being engaging and results driven and bring out the best in their participants. I think their new book reflects the pragmatism, enthusiasm and credibility they deliver in their work. I recommend that you buy this book if you are in the business of learning and development as you will learn the core fundamentals of what it takes to be a great business trainer.’

Gillian Secrett, CEO of The Møller Centre, Churchill College, University of Cambridge