About the author
Introduction
Problem solving solved
PART I INSIGHT
INTRODUCTION
Where your brain is going wrong
PART II INNOVATION
i. Think bigger
ii. Think like another
iii. Be contrary
iv. Be constrained
v. Choice architecture
vi. Old + old = new
vii. Reverse engineering
viii. Sidestep the issue
ix. Random insertion
x. Interrogate and extrapolate
xi. Solve something simpler
xii. Combine and redefine
PART III INSPIRATION
1. Preparation
2. Generation
3. Development
4. Implementation
In conclusion: a better answer
Recommended reading
Index