38Develop a Leader Mindset
CASE STUDY
How to build emotional intelligence
Juan was a marketing executive for the Latin American division of a major
integrated energy company. He was charged with growing the company
in his home country of Venezuela as well as in the entire region, a job that
would require him to be a coach and a visionary and to have an encourag-
ing, optimistic outlook.
Yet 360-degree feedback revealed that Juan was seen as intimidating
and internally focused. Many of his direct reports saw him as a grouch—
impossible to please at his worst, and emotionally draining at his best.
Identifying this gap allowed Juan to craft a plan with manageable
steps toward improvement. He knew he needed to hone his powers of
empathy if he wanted to develop a coaching style, so he committed to
various activities that would let him practice that skill. For instance, Juan
decided to get to know each of his subordinates better; if he understood
more about who they were, he thought, he’d be more able to help them
reach their goals. He made plans with each employee to meet outside
work, where they might be more comfortable revealing their feelings.
Juan also looked for areas outside his job to forge his missing links—
for example, coaching his daughter’s soccer team and volunteering at a
local crisis center. Both activities helped him to experiment with how well
he understood others and to try out new behaviors.
Juan was trying to overcome ingrained behaviors; his approach to
work had taken hold over time, without his realizing it. Bringing them into
awareness was a crucial step toward changing them. As he paid more at-
tention, the situations that arose—while listening to a colleague, coach-
ing soccer, or talking on the phone to someone who was distraught—all
became cues that stimulated him to break old habits and try new
responses.
Source: Adapted from Daniel Goleman, Richard Boyatzis, and Annie McKee, “Primal Leader-
ship: The Hidden Driver of Great Performance,” Harvard Business Review, December 2001.