The theory and operational context of NLP
2 NLP as a field of applied sociology
3 New management practices: paradigm change
4 ‘The map is not the territory’: reframing change leadership
5 It starts with oneself: the butterfly effect
6 NLP and the Law of Requisite Variety
8 Building the case for change
9 Building psychological safety
14 A model of rapport building
16 NLP and OD: two not-so-distant relatives. It’s time for collaboration