About the Author
Eric Groves has more than 20 years of experience helping companies of all sizes build sales, attract new business, and create online marketing strategies, but he takes particular pride in working with small business owners to help them channel their passion and realize success. Eric was the executive director of worldwide sales and business development at AltaVista. He also held leadership positions at iAtlas Corp., InfoUSA, Inc., MFS Communications, SBC Communications (now AT&T), and Citicorp. Eric served on the Board of Directors of LogoWorks (acquired by Hewlett Packard) and is currently on the board at Hubcast.
A sought-after speaker, Eric has shared his insights with thousands of attendees on behalf of the Small Business Administration, U. S. Chamber of Commerce, Association of Small Business Development Centers, and many other industry organizations. He has also been interviewed for The Boston Globe, Entrepreneur, BusinessWeek, Fortune, BtoB, and Business Strata.
At Constant Contact, which he joined in January 2001, Eric serves as senior vice president of global market development. In this capacity, he built the sales and business development departments from the ground up, including the creation of a network of regional development directors around the country. Eric was also instrumental in the expansion of the company’s educational and content resources, which were the foundation for this book. His work has propelled Constant Contact’s growth to more than 300,000 customers. In addition, Eric created Constant Contact’s charitable program, Cares4Kids (www.cares4kids.com), which allows customers to donate a free account to the nonprofit organization of their choice.
Eric holds a Bachelor of Arts degree from Grinnell College and a Master of Business Administration from the University of Iowa.
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