113 | Tree Testing |
A test of the organization and discoverability of content on a site by evaluating a text-based structure rather than a fully developed user interface
- Overlapping information categories and confusing labels remain two of the most pervasive problems in website design.
- Tree testing is usually done as a remote, unmoderated study using online software. To create a tree test, you need two things: the tree (the hierarchical, text-based representation of site navigation) and the tasks (the real-world situations that would motivate participants to look for certain information).
- The software presents the tree to the participants, and tracks how they move through the tree and which item they select as the destination for the task.
- Some basic metrics include the breakdown of success (how many people were successful in finding the information), directness (did people go directly to the destination), and time taken (how long did participants take to complete this task).
Contributed by Barbora Batokova
See alsoAutomated Remote Testing • Card Sorting • Content Inventory & Audit
Creating a sheet of all types of results for each task allows for an easy analysis as well as sharing the results with others.
Courtesy of Barbora Batokova
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