Daimler-Benz AG, 48, 59

DaimlerChrysler, 330

Data, 458

• analyzing, step in marketing research, 360

• collecting, marketing research, 360–361

• as information resource, 13

• primary, 360–361

• secondary, 360

Data conferencing, 453

Data mining, 349, 459

Data warehousing, 349, 459

Davidson, Arthur, 352

Davidson, Walter, 352

The Day After Tomorrow (film), 50

Debit cards, 517, 531

Debt, 495–496

• national, 24

Debt financing, 570–572

Debtor nation, 24

Decentralized organization, 183, 184

Decertification, 617

Decisional roles of manager, 152, 153–154

Decision making, 293–298

• behavioral aspects of, 297–298

• defined, 293

• skills, 154

• types of decisions, 293–294

Decision-making hierarchy, 179, 183–187

• centralized organization, 183

• committee and team authority, 187

• decentralized organization, 183, 184

• delegation, 185

• flat organization, 183–184, 185

• line authority, 186, 187

• span of control, 184–185

• staff authority, 186–187

• tall organization, 183–184, 185

Decision-making process, 293–298

• conditions in which decisions are made, 294–295

• defined, 293

• rational, steps in, 295–297

• types of decisions in, 293–294

Decision-making skills, 154

Decision support system (DSS), 462

Decision tree approach, 285

Decline, in PLC, 391

Deductible, 586

Default, 227, 566

Defensive stance, 57

Defined benefit plans, 320

Defined contributions plans, 321

Deflation, 25, 527

Degrees of competition, 19–20

DeJoria, John Paul, 287

DeJoria Diamonds, 287

Delegation, 185

• assigning responsibility, 185

• creating accountability, 186

• granting authority, 186

• ways to delegate effectively, 186

Deliveries, 447

Dell, Michael, 77–78, 81, 154, 230

Dell Inc., 16, 77–78, 81, 125, 161, 230, 422

Deloitte Touche Tohmatsu, 482

Delta Airlines, 226, 284–285

Demand

• conditions, 121

• and consumer choice, 7

• curve, 17

• defined, 16

• determinant of small business success, 90

• gauging international demand, 122

• HR

  • forecasting, 311–312

  • matching, 312–313

• international, gauging, 122

• laws of, 16–18

• in market economy, 16–18

• profits and, 7

Demand and supply schedule, 16–17

Demand conditions, 121

Demand curve, 17

Demand deposit, 516–517

Demographic segmentation, 358

Demographic variables, 358

Demonstration in personal selling process, 431

Denial of service (DoS) attacks, 463

Departmentalization, 179, 180–183

Department of Commerce, U.S., 76

Department store, 420

Dependability, as business production strategy, 212

Depreciation, 490

Depression, 27

Deregulation, 590

Detailed schedule, 220–221

Developing countries, 112

Development, 322–323. See also Training and development

Diamond Foods, 48

Difficult-to-copy microchip, 420

Direct channel, 414

Directive leader behavior, 285

Direct mail marketing, 428, 432, 435

Direct marketing

• defined, 433

• video retailing, 422

Direct regulation, 59

Direct-response retailing, 421

Direct selling, 421

Direct-to-consumer (DTC) advertising, 426

DirecTV, 122, 399

Discount, 401

Discount brokers, 557

Discount house, 419–420

Discount rate, 528

Discovery Communications, 68

Dish Network, 76, 282

Disney, Roy, 179

Disney, Walt, 146, 179–180

Disseminator, manager’s role as, 153

Dissonance reduction, 253

Distribution channels, 355–356

• agents, 415

• brokers, 415

• channel conflict, 416–417

• channel leadership, 416, 417

• defined, 414

• direct, 414

• nondirect, 415–416

• physical distribution, 423–425

• retail, 414–415, 419–422

• wholesale, 414, 415, 417, 420

Distribution mix, 355–356, 414–417

• defined, 414

• intermediaries in, 414

• international, 368

• small business, 369, 370

Distribution strategies, 416

District sales manager, 151

Disturbance handler, manager’s role as, 153

Diversification, 562–563

• related, 158

• unrelated, 158

Diversified product lines, 385

Diversity

• distribution of labor force by race, 327

• talent development and recruiting, 328

• workforce, 326

Divestiture, 97, 98

Dividends, 97, 550–551, 561–562

Divine Chocolate, 40, 68

Division, 188–189

Divisional structure, 188–189

Division controller, 151

Division manager, 149, 150

DJIA. See Dow Jones Industrial Average

Dodd, Chris, 522

Dodd-Frank Wall Street Reform and Consumer Protection Act, 522

Dole, 130

Dollar Rent-A-Car, 398, 418

Dollar Shave Club, 387

Domestic business environment, 8–9

Donovan, Daniel, 63

Dorsey, Jack, 14

DoS. See Denial of service attacks

DoubleClick, 143

Double taxation, 94

Douglas, Oliver, 375

Dow Jones Industrial Average (DJIA), 557–559

Dream Dinners, 215

Drop shipper, 417

Drug tests in employee selection, 318

DSS. See Decision support system

DTC. See Direct-to-consumer advertising

Dubin, Michael, 387

Due date, 566

Duke Energy, 164

Dumping, 131, 401

Duncan, David, 63

Dunn, Kally, 245

DuPont, 49

Dynamic pricing, 399, 400