M-1, 516–517
M-2, 517
Ma, Jack, , 14
Machiavelli, Niccolo, 252
Machiavellianism, 252
Macur, Kenneth, 381
Macy’s, 350, 394, 413, 505
Madoff, Bernard, 42, 55
Magazines, advertising medium, 428
Magee, David, 62
Mail order, 421, 435
Major League Baseball (MLB), 263
Make-to-order operations, 211
Make-to-stock operations, 211
Malware, 466
Management. See also Labor-management relations
advisory services, 482–483
art of, 147
collective bargaining tactics, 332
competence and business success, 90
contingency planning, 162–163
crisis management, 163–164
customer relationship, 348–349
defined, 144
ethics in, 41–42
functions, 144–146
goals, 156–157
inexperience and business failure, 89
information technology (IT), 449
innovations in, 151
inventory, for producing services, 223–224
leadership and, 281
levels of, 149–150
materials, 223–224
by objectives (MBO), 263–264
operations, 209
participative management and empowerment, 265
production, 209
relations accountant, 484
rights of, in labor contract, 618–619
risk, 585–587
roles, 152–154
science of, 146–147
scientific, 256
of service sector, 80
skills, 154–156
strategic (See Strategic management)
supply chain, 230
Management by objectives (MBO), 263–264, 265
Management information system (MIS), 462
Manager, 143–144
accounting, use of, 480
areas of, 150–152
competence, 90
education of, 147–148
experience of, 148–149
goal setting as guidance and direction, 156
incompetence, 89
inexperience, 89
information systems for, 462
levels of, 149–150
operations (production), 209
roles of, 152–154
Managerial (management) accounting, 481
Managerial ethics, 41
behavior toward economic agents, 42
behavior toward employees, 41
behavior toward organization, 42
Mann, Thomas, 417
Manpower Group, 328
Manufacturing operations
in China, 113
compared to service operations, 210–211
decline of, 80
in Mexico, 113
small businesses in, 80, 81
Market, 13–15
established, 82–83
identifying new markets, 83
niches in, 82–83
segmentation, 357–359
target, 357
Market capitalization (market cap), 571–572
Market coverage, of a product, 416
Market economy, 13–15
competition in, 18–20
current market conditions, 39
defined, 13
demand and supply in, 16–18
private enterprise in, 18–20
Market forecasts, 13
Market index, 557–560
Marketing, 346–370. See also Marketing mix
consumer behavior and, 348
CRM in, 348–349
customer relationship management, 348–349
defined, 346
environment, 349–351
goods in, 347–348
green marketing, 52
ideas in, 348
manager, 151, 354
objectives, 353
permission marketing, 433
plan development, 351–353 (See also Marketing plan)
relationship, 348–349
services in, 348
social media and, 366–367
value in, 346–347
vice president for, 151
Marketing manager, 151, 354
Marketing mix, 353–357
defined, 354
international, 367–368
place (distribution) in, 355–356
product in, 354–355, 369–370
promotion in, 356, 370
small business, 369–370
Marketing plan, 351–357
components of, 345, 351–354
defined, 352
developing, concept of, 351–352
marketing process and, overview of, 359–361
methods of, 360, 361–363
objectives in, 353
steps in performing, 351–352
Marketing research, 359–363
Marketing strategy, 353–359. See also Market segmentation
distribution through supply chains as, 424–425
four Ps of, 354–357
franchises, 85
integrated, 356–357
marketing manager in, 354
marketing mix in, 354–357
place, distribution, 355–356
product differentiation, 354–355
product positioning in, 357
target market in, 357
Market penetration, 385
Market price, 17–18. See also Equilibrium price
Market segmentation, 357–359
behavioral, 359
defined, 357
demographic, 358
geo-demographic, 358
geographic, 357
identifying segments, 357
niche, 82–83
psychographic, 358–359
retailers, 78
Market share (or market penetration), 395
Market share pricing objectives, 395
Market value, 550
Markup, 396
Marlboro, 367
Marriott Hotels and Resorts, 218, 359, 393
Marshall University, 279–280
Martha Stewart Living Omnimedia, 189–190
Marvel, 160
Marx, Karl, 13
Maslow, Abraham, 258, 269
Mass customization, 449–450
Master limited partnership, 93
Master operations schedule, 219–220
Materials-as-Needed (MAN), 353
Materials management
activities for physical goods, 223
inventory, 223–224
JIT production, 223
lean production system, 223
quality control, 224–225
Matrix structure, 189, 190
Maturity, in PLC, 390, 391
Maturity date (due date), 566
Matz, Jack, 81
Mayberry, Jennifer, 485
Mayer, Marrisa, 238, 302
Maytag, 230–231
Mazda, 97, 113
MBS. See Mortgage-backed security
MBTI. See Myers-Briggs Type Indicator
McCain, John, 290
McCarthy, Chris, 525
McClelland, David, 259
McCoy, Sherilyn, 291
McDonald’s Corporation, 57, 84, 85, 122, 148, 183, 323, 356, 357, 363
McGregor, Douglas, 257–258, 270
McKim, Alan, 90
McLaughlin, Edward, 310
McNamara, Anne, 51
McNutt, Bob, 485
Medaille College, 381
MediaBids.com, 399, 419
Media in advertising, 427, 428, 429
Media mix, 428
Mediation, 332, 620
Medicare, 62
Meetings as time waster, 155
Mellinger, Doug, 88
Member banks, 526
Mentors, 151
Mercedes-Benz, 393
Merchant wholesaler, 417
Merck & Co., 52–53, 58, 386–387, 388–389
Merger, 97–98
Mergers and acquisitions (M&As), 97–98
Merit salary system, 319
factors, in two-factor theory, 258–259
team structures, 265
Merkel, Angela, 291
Merrill Lynch, 113
MESBICs. See Minority enterprise small business investment companies
Methods improvement, 218
Methods planning, 218–219
MetLife, 58
Metropolitan Life, 267
Mexico, 112, 113
Meyer, Danny, 96
Meyer, Stephen, 151
Micro-lending, , 47, 86, 89
Microsoft, 33, 48, 125, 266, 310–311, 328, 347, 393, 456
Microsoft Windows Defender, 466
Middle manager, 149, 150
Middlemen, 414
Minorities as small business owners, 88
Minority enterprise small business investment companies (MESBICs), 86
MIS. See Management information system
Mission, of an organization, 177
Missionary selling, 429–430
Mission statement, 157
Mitchell, Paul, 287
Mitsubishi, 61
Mixed market economy, 15–16
Modified work schedules, 266–267
Moller, Jose Manuel, 418
Monetary policy, 27, 527
Money, 514–535
balance of payments and, 118
characteristics of, 514–515
creation of, 523–524
credit cards, 517
debit cards, 517
defined, 514
the Fed, 514–515, 524–528
functions of, 515–516
M-1, 516–517
M-2, 517
monetary policies and, 27
regulation of, 523–524
supply growth, 518
U.S. financial system, 517–522, 528–529
Money market mutual fund, 517, 551
Monitor, manager as, 153
Monopolistic competition, 19–20
Monopoly, 19, 20
Monster.com, 273
Moody’s, 567
Morale, 254
Morals, ethics and, 41
Morgan, J. P., 48
Mortality rates, of new ideas, 387, 388
Mortgage-backed security (MBS), 567
Mortgage loan, 602
Mother Teresa, 283
Motivation, 256–267
concepts and theories, 256–261
defined, 256
enhancing, strategies and techniques for, 263–267
equity theory of, 261–263
expectancy theory of, 261
Hawthorne effect, 257
self, 251
two-factor theory, 258–259
using goals as motivation, 263–264
Motorola, 228
Moussouris, Katie, 328
MSN Money, 214
Multinational (or transnational) corporation, 96
Multinational firm, 124
Multiple product lines, 385
Munoz, Oscar, 156
Muret, Thierry, 218
Musk, Elon, 159
Mutual funds, 97, 551
Mutual savings bank, 519
Myers-Briggs Type Indicator (MBTI), 250–251