Chapter

19

Your Social Media Team

In This Chapter

By now you have probably come to realize that while the principles of social media are fairly simple, the execution takes manpower to monitor multiple sites, engage with users in creative ways, and respond to their posts. You can’t do it all by yourself. You need a team to make your social media soar to new heights.

In this chapter, we go over what your team is responsible for: strategy, execution, and owning social media within your company. Let’s go over the details on how to make the best team for your business.