3 Functional Strategy
by David A. De Cenzo, Mary A. Coulter, Stephen P. Robbins
Fundamentals of Management, 11/e
- Fundamentals of Management
- Brief Contents
- Contents
- Preface
- Part 1 Introduction
- 1 Managers and Management in Today’s WorkplaceManagers and Management in Today’s Workplace
- Learning Outcomes
- Who Are Managers and Where Do They Work?
- What Is Management?
- 3 Ways to Look at What Managers Do
- Why Study Management?
- What Factors Are Reshaping and Redefining Management?
- What Employability Skills Are Critical for Getting and Keeping a Job?
- Wrapping It Up . . .
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- History ModuleA Brief History of Management’s Roots
- 2 The Management Environment
- Learning Outcomes
- What Is the External Environment and Why Is It Important?
- How Does the External Environment Affect Managers?
- How Does Organizational Culture Affect Managers?
- What Are Current Issues in Organizational Culture?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 3 Important Managerial IssuesImportant Managerial Issues
- Learning Outcomes
- What Is Globalization and How Does It Affect Organizations?
- What Are the Different Types of Global Organizations?
- What Do Managers Need to Know about Managing in a Global Organization?
- What Does Society Expect from Organizations and Managers?
- What Factors Determine Ethical and Unethical Behavior?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 1 Managers and Management in Today’s WorkplaceManagers and Management in Today’s Workplace
- Part 2 Planning
- 4 Making Decisions
- Learning Outcomes
- How do Managers Make Decisions?
- What Defines a Decision Problem?
- What is Relevant in the Decision-Making Process?
- How Does the Decision Maker Weight the Criteria and Analyze Alternatives?
- What Determines the Best Choice?
- What Happens in Decision Implementation?
- What is the Last Step in the Decision Process?
- What Common Errors Are Committed in the Decision-Making Process?
- What Types of Decisions and Decision-Making Conditions Do Managers Face?
- How Do Groups Make Decisions?
- What Contemporary Decision-Making Issues Do Managers Face?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- Quantitative Module Quantitative Decision-Making Tools
- 5 Planning and Goal Setting
- Learning Outcomes
- What Is Planning and Why Do Managers Need to Plan?
- What Do Managers Need to Know about Strategic Management?
- What Strategies Do Managers Use?
- How Do Managers Set Goals and Develop Plans?
- What Contemporary Planning Issues Do Managers Face?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 6 Managing Change and Innovation
- Learning Outcomes
- What Is Change and How Do Managers Deal with It?
- How do Managers Manage Resistance to Change?
- How Can Managers Encourage Innovation in an Organization?
- What Is Disruptive Innovation and Why Is Managing It So Important?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 7 Managing Entrepreneurial Ventures
- Learning Outcomes
- What Is the Context of Entrepreneurship and Why Is It Important?
- What Happens in the Entrepreneurial Process?
- What’s Involved in Planning New Ventures?
- What’s Involved in Organizing an Entrepreneurial Venture?
- What’s Involved in Leading an Entrepreneurial Venture?
- What’s Involved in Controlling an Entrepreneurial Venture?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 4 Making Decisions
- Part 3 Organizing
- 8 Organizational Structure and Design
- Learning Outcomes
- What Are the Six Key Elements in Organizational Design?
- What Contingency Variables Affect Structural Choice?
- What Are Some Common Organizational Designs?
- What Are Today’s Organizational Design Challenges?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 9 Managing Human Resources and Diversity
- Learning Outcomes
- What Is the Human Resource Management Process and What Influences It?
- How Do Managers Identify and Select Competent Employees?
- How Are Employees Provided with Needed Skills and Knowledge?
- Keeping Great People: Two Ways Organizations Do This
- What Contemporary HRM Issues Face Managers?
- How Can Workforce Diversity and Inclusion Be Managed?
- Knowing: Getting Ready for Exams and Quizzes Chapter Summary by Learning Outcome
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- Professionalism Module Professionalism and Employability
- 10 Managing Work Groups and Work Teams
- Learning Outcomes
- What Is a Group and What Stages of Development Do Groups Go Through?
- 5 Major Concepts of Group BehaviorMajor Concepts of Group Behavior
- How Are Groups Turned into Effective Teams?
- What Current Issues Do Managers Face in Managing Teams?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 8 Organizational Structure and Design
- Part 4 Leading
- 11 Understanding Individual Behavior
- Learning Outcomes
- What Are the Focus and Goals of Organizational Behavior?
- What Role Do Attitudes Play in Job Performance?
- What Do Managers Need to Know About Personality?
- What Is Perception and What Influences It?
- How Do Learning Theories Explain Behavior?
- Shaping Behavior
- How Can an Understanding of Learning Help Managers Be More Effective?
- Manage Employees’ Learning
- 12 Motivating and Rewarding Employees
- Learning Outcomes
- What Is Motivation?
- 4 Early Theories of Motivation (1950s & 1960s)Early Theories of Motivation (1950s & 1960s)
- How Do the Contemporary Theories Explain Motivation?
- What Current Motivation Issues Do Managers Face?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 13 Leadership and Trust
- Learning Outcomes
- Who Are Leaders, and What Is Leadership?
- What Do Early Leadership Theories Tell Us About Leadership?
- What Do the Contingency Theories of Leadership Tell Us?
- What Is Leadership Like Today?
- Why Is Trust the Essence of Leadership?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- 14 Managing Organizational and Interpersonal Communication
- Learning Outcomes
- How Do Managers Communicate Effectively?
- How Does the Communication Process Work?
- Are Written Communications More Effective Than Verbal Ones?
- Is the Grapevine an Effective Way to Communicate?
- How Do Nonverbal Cues Affect Communication?
- What Barriers Keep Communication from Being Effective?
- How Does Filtering Affect Communication?
- How Does Selective Perception Affect Communication?
- How Does Information Overload Affect Communication?
- How Do Emotions Affect Communication?
- How Does Language Affect Communication?
- How Does Gender Affect Communication?
- How Does National Culture Affect Communication?
- How Can Managers Overcome Communication Barriers?
- Technology and Managerial Communication
- What Communication Issues Do Managers Face Today?
- How Do We Manage Communication in an Internet World?
- How Does Knowledge Management Affect Communication?
- What Role Does Communication Play in Customer Service?
- How Can We Get Employee Input and Why Should We?
- How Do We Have Civil Conversations in the Workplace?
- How Does Workplace Design Affect Communication?
- Why Should Managers Be Concerned with Communicating Ethically?
- Knowing: Getting Ready for Exams and QuizzesChapter Summary by Learning Outcome
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- Part 5 Controlling
- 15 Controlling Work and Organizational Processes
- Learning Outcomes
- What Is Control and Why Is It Important?
- What Takes Place as Managers Control?
- What Should Managers Control?
- KEEPING TRACK: What Gets Controlled?
- What Contemporary Control Issues Do Managers Confront?
- Knowing: Getting Ready for Exams and Quizzes
- Applying: Getting Ready for the Workplace
- Case Application #1
- Case Application #2
- Case Application #3
- Endnotes
- Operations Module Managing Operations
- 15 Controlling Work and Organizational Processes
- Glossary
- Index
- How Can an Understanding of Learning Help Managers Be More Effective?
- Shaping Behavior
- 11 Understanding Individual Behavior
3 Functional Strategy
Those strategies used by an organization’s various functional departments (marketing, operations, finance/accounting, human resources, and so forth) to support the competitive strategy.
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